Jenni Fipaza is the project manager for the Midwest Comprehensive Center and a senior communications specialist at the American Institutes for Research (AIR). A veteran problem-solver, Fipaza draws on 10 years of experience in communications, social science research, and education technical assistance to improve project outcomes, strengthen coordination across teams, and integrate client feedback into each project’s continuous improvement process.
At the Midwest Comprehensive Center, Fipaza developed and continues to refine a project management and communications system centered on direct, regular communication with project leads, ongoing consultation with state education agency clients, and close, transparent monitoring of project progress in meeting expectations for capacity building and impact, including outcomes at the regional, district, and school levels.
At the Center on Great Teachers and Leaders, Fipaza created an efficient, flexible communications system that ensures a high-level of consistency in branding, relevance, and usefulness for all projects, while also ensuring feedback loops with key stakeholders and adherence to AIR’s rigorous quality assurance process. As the center’s communications lead, she crafts the center’s annual strategic communications plan and editorial calendar; drives development of the center’s online content, digital media, and social channels; and implements a dissemination plan tailored to specific audiences for each project. Under her leadership, the center’s website received more than 1 million unique visitors who accessed or downloaded resources more than 300,000 times, and the center gained more than 4,000 followers across social media channels.
On both centers, Fipaza coordinates closely with center leadership and evaluation teams to prepare and update the annual management plan, monthly project reports, and all annual evaluations and performance reviews for the U.S. Department of Education. Fipaza previously provided technical assistance on state- and district-level reform efforts for teacher and leader talent development systems in 11 states/territories, including incorporation of stakeholder feedback into design processes.